Sounding off on PLAY
Nick Parker
The Writer

Sounding off on PLAY
Michael Wyrley-Birch
TRO EMEA

Sounding off on PLAY
Richard Hine
The Levity Department 

Permission to Play  Lisa Welch  Activision


Permission to Play 
Lisa Welch 
Activision

Cross-Dress Your Brand Michael Fanuele General Mills


Cross-Dress Your Brand
Michael Fanuele
General Mills

Brands with Heart Charlie Coleman  The Walt Disney Company


Brands with Heart
Charlie Coleman 
The Walt Disney Company

The War of Words is Over Nick Parker The Writer


The War of Words is Over
Nick Parker
The Writer

Need More Engagement? Be More Playful Richard Hine The Levity Department


Need More Engagement?
Be More Playful

Richard Hine
The Levity Department

Surprise Delight and build Consumer Loyalty and Trust Michael Wyrley-Birch TRO EMEA


Surprise Delight and build Consumer Loyalty and Trust
Michael Wyrley-Birch
TRO EMEA

The Technology Brand Dilemma Steve Wymer TiVo


The Technology Brand Dilemma
Steve Wymer
TiVo

Playing with the Senses Karin Lui Lilani Hall & Partners


Playing with the Senses
Karin Lui Lilani
Hall & Partners

Making Healthy Living Fun Rich Durante Hall & Partners


Making Healthy
Living Fun

Rich Durante
Hall & Partners

Responding Fast & Slow Amber Brown and Joe Marks Upfront Analytics


Responding Fast & Slow
Amber Brown and
Joe Marks

Upfront Analytics

Play that Pays Gretchen Huestis Ketchum Change


Play that Pays
Gretchen Huestis
Ketchum Change

Playing At It Matt McNeany Code


Playing At It
Matt McNeany
Code

Work, Play & Luv Customer Intelligence Team Southwest Airlines


Work, Play & Luv
Customer Intelligence Team
Southwest Airlines

Using Your Little Screen to Get More from the Big Screen Joe Evea Digital Cinema Media


Using Your Little Screen to Get More from the Big Screen
Joe Evea
Digital Cinema Media

The Creative Treasure Map Soraya Amorim Hall & Partners


The Creative Treasure Map
Soraya Amorim
Hall & Partners

The Truth About Gamification Jeanette Hodgson Hall & Partners


The Truth About Gamification
Jeanette Hodgson
Hall & Partners


It's game time! Try your hand at our addictively fun game and see how long you can stay in flight


It's game time!
Try your hand at our addictively fun game and see how long you can stay in flight

Download a pdf of the magazine View the magazine as it is originally intended and participate in some additional fun games


Download a pdf of the magazine
View the magazine as it is originally intended and participate in some additional fun games

Check out our Playful Tumblr Page We're reblogging some great examples of brands and people at play


Check out our Playful Tumblr Page
We're reblogging some great examples of brands and people at play