Sounding off on PLAY
Nick Parker
The Writer

Sounding off on PLAY
Michael Wyrley-Birch
TRO EMEA

Sounding off on PLAY
Richard Hine
The Levity Department 

   Permission to Play   Lisa Welch   Activision


Permission to Play 
Lisa Welch 
Activision

   Cross-Dress Your Brand  Michael Fanuele   General Mills


Cross-Dress Your Brand
Michael Fanuele
General Mills

   Brands with Heart   Charlie Coleman   The Walt Disney Company


Brands with Heart
Charlie Coleman 
The Walt Disney Company

   The War of Words is Over   Nick Parker  The Writer


The War of Words is Over
Nick Parker
The Writer

   Need More Engagement? Be More Playful   Richard Hine  The Levity Department


Need More Engagement?
Be More Playful

Richard Hine
The Levity Department

   Surprise Delight and build Consumer Loyalty and Trust   Michael Wyrley-Birch  TRO EMEA


Surprise Delight and build Consumer Loyalty and Trust
Michael Wyrley-Birch
TRO EMEA

   The Technology Brand Dilemma   Steve Wymer  TiVo


The Technology Brand Dilemma
Steve Wymer
TiVo

   Playing with the Senses   Karin Lui Lilani  Hall & Partners


Playing with the Senses
Karin Lui Lilani
Hall & Partners

   Making Healthy Living Fun   Rich Durante   Hall & Partners


Making Healthy
Living Fun

Rich Durante
Hall & Partners

   Responding Fast & Slow   Amber Brown and Joe Marks   Upfront Analytics


Responding Fast & Slow
Amber Brown and
Joe Marks

Upfront Analytics

   Play that Pays   Gretchen Huestis   Ketchum Change


Play that Pays
Gretchen Huestis
Ketchum Change

   Playing At It   Matt McNeany   Code


Playing At It
Matt McNeany
Code

   Work, Play & Luv  Customer Intelligence Team  Southwest Airlines


Work, Play & Luv
Customer Intelligence Team
Southwest Airlines

   Using Your Little Screen to Get More from the Big Screen   Joe Evea   Digital Cinema Media


Using Your Little Screen to Get More from the Big Screen
Joe Evea
Digital Cinema Media

   The Creative Treasure Map   Soraya Amorim   Hall & Partners


The Creative Treasure Map
Soraya Amorim
Hall & Partners

   The Truth About Gamification  Jeanette Hodgson  Hall & Partners


The Truth About Gamification
Jeanette Hodgson
Hall & Partners


   It's game time!   Try your hand at our addictively fun game and see how long you can stay in flight


It's game time!
Try your hand at our addictively fun game and see how long you can stay in flight

   Download a pdf of the magazine   View the magazine as it is originally intended and participate in some additional fun games


Download a pdf of the magazine
View the magazine as it is originally intended and participate in some additional fun games

   Check out our Playful Tumblr Page   We're reblogging some great examples of brands and people   at play


Check out our Playful Tumblr Page
We're reblogging some great examples of brands and people at play